Today's adults are learning first hand about yesterday's incorrect perception that the person with a dark tan was healthier, probably wealthier and certainly more successful. Growing public awareness that certain kinds of skin cancers are directly attributed to overexposure to Ultra-Violet rays from sunlight has changed this perception. More and more people, young and old, male as well as female, are applying remedies on their skin to block the sun's rays instead of attract them.

The sun not only provides heat and light on earth, but also invisible radiation referred to as Ultra-Violet Rays (UVR). There are three commonly acknowledged ray wave lengths of this radiation - UVA, UVB and UVC, all of which are damaging to the skin.

Most aging over a lifetime is caused by exposure to sunlight. The flushed appearance of the skin from a sunburn is produced by increased blood flow to the skin caused by chemicals released from cells damaged by UV radiation.



Sun Protection Tips:

   1. Plan outdoor activities in the summer in the morning and late afternoon. The sun is most intense from 10:00 am to 2:00 pm.
   2. Although UV rays are less intense on cloudy, overcast days, UVA rays are still present and add to cumulative skin damage.
   3. Water, sand and snow reflect UV rays. Since UV rays can be reflected, even sitting in the shade does not mean one is protected from exposure to these harmful rays. Remember to protect your eyes with quality sun glasses.
   4. Sun beds emit mostly UVA rays. Overexposure to these rays can still cause your skin to burn and lead to premature aging, wrinkling and the risk of skin cancer.
   5. High altitude poses greater risk to sunburn due to the lack of atmosphere to absorb the UV rays.
   6. Protect the Children. Remember that sun damage is cumulative. All exposure adds up to permanent damage.

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